Category Archive: Customer Service


The Three Goals of Social Media Marketing

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This article originally appeared in the April ’13 edition of Edge Magazine Years ago a new technology was developed. It was a disruptive product that would forever change the way people communicate. Initially it was misunderstood, and as a result met with considerable resistance. What was this new technology? Facebook? Twitter? LinkedIn? No, this controversial technology …

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How Staff Make or Break the Customer Experience


What makes a great dining experience? Is it the quality of the food, the cleanliness of the restrooms? Of course these are all important factors. So is convenient parking for that matter. For me when it comes to determining whether or not it was an enjoyable time I mainly measure one thing – the staff. …

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